The Impact of RuPaul’s Drag Race on YouTube

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Kimora Blac, a RuPaul’s Drag Race alum sharing beauty tutorials and transformations. 

What made you decide to start your channel?

Kimora Blac: I’ve been doing drag for a long time. At the center that entire time was my love for makeup and how makeup has taken me from coming out and being who I am as Kimora. YouTube has always been a goal of mine to showcase my artistry to the world. It’s been a place where I knew I was just in the right place at the right time.

People forget that when you do drag and perform, putting yourself in front of a camera is one of the last things you want to do—because you’re in shows, you’re traveling, and you’re doing things for yourself in person, so being in drag at home is not something that’s necessarily a priority. But for me it is a priority. It is something that’s a part of the job for me. I think it’s important for drag queens to showcase what they are doing at home, because people are curious.

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